SELF-INITIATED PROJECT/ UNIVERSITY PROJECT
Chocopie - Breakthrough Together
This self-initiated project was created during my university years to practice branding and campaign design. The goal was to practice developing a complete visual campaign, from concept and logo adaptation to mascot design and promotional materials.
RoleGraphic Designer
Timeline12 weeks
ContributionDesigned a campaign concept, custom mascot illustrations, logo grid adaptations, and creative merchandise mockups.
OutcomesProduced a cohesive visual campaign identity suitable for cross-channel marketing and print assets.
Tools- Adobe Illustrator
- Adobe Photoshops
IndustryFood & Beverage (F&B)
Overview & Campaign Concept
This self-initiated project was created during my university years to explore branding and campaign design.
The goal was to practice developing a complete visual campaign, from concept and logo adaptation to mascot design and promotional materials.
Interested in this design process?
Let's discuss how we can build something similar for your project.